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Are You Fascinated by Dr. Bronner’s? Us Too — What’s New in Dr. Bronnerland

This is about Home, Decor, natural, solutions.

A sporadic column looking into the goings-on at America’s favorite hippie soap company. Have you ever spaced out in the shower marveling at the label on the Dr. Bronner’s bottle? Or tried all 18 suggested uses for their castile soap (or two or three or four of them)? Or peeked into Dr. Bronner-related social media accounts, hoping for glimpses into…

A sporadic column looking into the goings-on at America’s favorite hippie soap company.

Have you ever spaced out in the shower marveling at the label on the Dr. Bronner’s bottle? Or tried all 18 suggested uses for their castile soap (or two or three or four of them)? Or peeked into Dr. Bronner-related social media accounts, hoping for glimpses into the inner lives of the people responsible for this splendid yet bizarre soap that started on the fringes but has more than doubled its revenue in the past six years? I have, and this column will be an occasional look — through the internet — into what’s going on over there.

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