Post & images via
Perez Hilton

Target FINALLY Delivers A Body Positive Swimsuit Campaign Celebrating Cellulite & All!

This is about ad, campaigns, Bikini, Entertainment, photoshop, awardz, Target.

Fucking finally! Target has been at the center of many scandals surrounding their retouched campaigns, but this time, they’re making headlines for a new reason. The major retailer has debuted their Spring swimsuit collection, and they’re actually featuring models who haven’t been Photoshopped to look like they’re missing body parts. Related: The First Victoria Beckham x Target Ad Is HERE!…

Fucking finally!

Target has been at the center of many scandals surrounding their retouched campaigns, but this time, they’re making headlines for a new reason.

The major retailer has debuted their Spring swimsuit collection, and they’re actually featuring models who haven’t been Photoshopped to look like they’re missing body parts.

Related: The First Victoria Beckham x Target Ad Is HERE!

In fact, the women’s bodies look very real — cellulite and stretch marks included!! This is huge for the company (which once edited out a model’s crotch to make it appear like she had a thigh gap). Smh.

Anyway, we’re just happy to see Target take some steps to being more body-inclusive! And hopefully, this is just the start.

You can shop the line HERE and ch-ch-check out more of the ads in the gallery (above)!

Thoughts??

[Image via Target.] Loadingfavorito

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